We were asked by the International Psoriasis Council (IPC) to create a video that celebrated their 20th Anniversary using a mix of their existing archive footage and newly captured content.

Together with the client, we began by carefully reviewing their archives and selecting key moments that highlighted their journey and significant milestones.

To complement these, we filmed additional content, including interviews to showcase the stories and people behind their success. In addition, we created animations that worked well when telling the story of the past 20 years.